The Magus Films
Video Content Producer
2019
In 2019, I collaborated with The Magus Films team to develop their commercial branding and online presence. The goal was to create a unified visual and strategic identity that reflected the company’s decade-long trajectory as a leading video content producer for digital and broadcast media.
The Magus Films is a creative production company specializing in digital and television commercials, branded content, and award-winning short films. For over ten years, their team has crafted stories that amplify brand experiences and connect with audiences across the United States and Latin America.
Their work has earned numerous distinctions, including the Creative Pencil Award (2014), Anda Awards (2014 & 2015), and Mofilm Festival São Paulo (2014). With a portfolio of more than 50 clients, The Magus Films continues to embody creativity, technical excellence, and narrative vision.
Services provided
- Design and Development of Commercial Branding for the Creative Firm
- Design and Development of the Company Website
- Design and Production of Stationery and Collectibles
Challenge
The main challenge was to translate the team’s cinematic storytelling into a cohesive brand identity capable of appealing to both corporate clients and creative collaborators. The new brand needed to communicate professionalism, artistry, and the emotional impact of their visual narratives.
Solution
I developed a comprehensive branding system that captured the company’s ethos—“magic in the making.” The visual identity balanced sophistication and creative energy, reflecting their dual focus on commercial performance and artistic vision. The new website presented their portfolio as a cinematic experience, with dynamic visuals, case studies, and behind-the-scenes storytelling.
Results
- Delivered a modernized visual identity aligned with The Magus Films’ creative philosophy.
- Designed and launched a responsive website showcasing their film and commercial work.
- Strengthened brand recognition across U.S. and Latin American markets.
- Enhanced their presentation materials with custom stationery and branded collectibles.